Vodafone Mobile Clicks 2010 winners are announced

Here at Mobile Monday London, we have been waiting with baited breath to find out how the finalists got on at Picnic 2010 today, and in particular, our UK finalist, Roulette Cricket. We are delighted to announce the winner of Vodafone Mobile Clicks 2010, the biggest competition of its kind, aimed at identifying and developing the best, most innovative mobile internet start-ups. Cardmobili, which describes itself as 'consumer loyalty going mobile and social' was awarded the title today at PICNIC festival in Amsterdam and will receive the €100,000 1st place prize fund.

Fending off competition from 159 other entrants, Cardmobili won the top prize for its intuitive application that allows consumers and retailers to share the latest coupons and reward vouchers entirely via mobile handsets. Users can also pass on special offers directly to friends from their social networks. Once the app is downloaded, consumers can register all the loyalty cards they carry around in their wallet to receive vouchers and redeem rewards without waiting for a statement or update at the checkout.

The 12-strong team, made up of some of the brightest young software developers in Portugal, is one of enthusiasm and persistence. Having launched Cardmobili in beta last year, the team has worked hard to take the number of retail partners from 200 to 1,500. Already successful in Portugal, North America and elsewhere in Europe, Cardmobili will invest the prize money in marketing to further awareness about the company, and encourage sign ups amongst consumers and retail partners.

Helena Leite, CEO, Cardmobili said, "It has been such a rewarding experience to be part of the Vodafone Mobile Clicks competition. We've met so many like-minded developers with interesting innovations to share. Being declared the overall winner is an absolute honour. We've worked hard throughout the past two years and will only continue to do so, reinvesting our prize money to make Cardmobili an even better offering for retailers and consumers."

 

 

Second place in the competition was awarded to Roulette Cricket, who received the runner-up prize fund of €50,000.

Roulette Cricket is an intuitive application that brings cricket to users from around the world. The first app in the market of its kind, the games can be played individually or as a group. There is at least one interactive game every day. A perfect form of entertainment during or outside of the cricket season, the game offers play throughout the year covering tournaments that include Champions League, Test Matches and The Ashes. The 5-strong Roulette Cricket team is made up of some of the strongest talent in gaming, having worked for companies including Virgin Atlantic on in-flight entertainment. Since launch, the team has secured a successful partnership with the Daily Telegraph, with usage numbers currently standing at 140,000 unique users.

David Tharp, managing director, Roulette Cricket said, "It has been a fantastic and exciting competition to be part of for the whole team. Winning this prize not only means great things for Roulette Cricket but will drive further development of the app. The prize fund will significantly help us to grow our offering and introduce other sports to the app which include football, golf, baseball and sailing."

The final judging panel was represented by Sanjeet Matharu - Vodafone Group representative, Om Malik - GigaOm blog founder, Russell Buckley - Vice President Global Alliances Admob (and a regular visitor and speaker at Mobile Monday London), Rudy de Waele - Mobile 2.0 Europe founder, Robin Wauters - Plugg organiser and TechCrunch blogger, Paul Jozefak - Vice Chairman Neuhaus Partners, and David Leftley - Head of Venture Capital at Vodafone Ventures.

Congratulations to the winners and all the entrants. If you are interested in finding out more about the competition then please click here.

Roulette Cricket is going through to the Vodafone Mobile Clicks 2010 final!

Vodafone today announces the four finalists of Vodafone Mobile Clicks 2010, our competition to identify and develop the best, most innovative mobile internet start-ups. The four finalists represent companies working on field-worker remote reporting; mobile loyalty cards; mobile application lifecycle management and ‘2^nd screen’ gaming. They are: Akvo Phone (Netherlands); Cardmobili, (Portugal); MALCOM, (Spain) and Roulette Cricket (UK).

About the four finalists:

UK (Roulette Cricket): Part of a new wave of mobile entertainment, so-called ‘2nd screen gaming’ gives fans a new way to engage with their favourite sport. Roulette Cricket is designed to be played whilst watching live sport, either at the ground, on TV or online.

Portugal (Cardmobili): A comprehensive collection of membership and loyalty cards is gathered through crowd-sourcing as well as comprehensive searches of loyalty programs and then sent to the customer’s mobile phone. The digitalisation of opt-in loyalty cards, coupons and vouchers gives customers convenient and easy access to relevant purchase offers.

Netherlands (Akvo Phone): A mobile application that allows live field-reporting for development aid project workers. Akvo Phone allows reports including pictures, text, phone identity, geographic location (GPS) and time stamp to be remotely submitted, freeing up time for field workers to get on with their jobs.

Spain (MALCOM): A mobile application lifecycle management system which is a revolution both for publishers and developers. The service – accessed through a simple web interface – takes the complexity, time and cost out of managing, updating and rolling out mobile applications, making it much more straightforward for application developers to manage their work.

Each of the finalists beat off serious competition to reach the final, displaying key attributes in the following judging criteria:

· Originality, creativity and innovation

· Technical and operational feasibility

· Economic and financial viability

· Value to end-users

· Management team quality

The four finalists will now be invited to represent their country in a live final at the PICNIC* Festival in Holland on 24 September 2010, where the overall winners of the €150,000 total prize fund will be chosen by a panel of mobile industry experts.

Please vote for your favourite!

Ahead of the PICNIC presentations, members of the public are invited to cast their vote for the winner of Mobile Clicks 2010. At the live final, the overall result of the public vote will be counted alongside the votes of panel members to decide the winners. At the live final, the ranking from the public vote will carry equal weighting to the vote of one official panel member. Vote now by visiting http://www.vodafonemobileclicks.com/vote and help your favourite entry win Vodafone Mobile Clicks 2010.

For further information about the Vodafone Mobile Clicks 2010 competition, visit http://www.vodafonemobileclicks.com

The panel members for the final in Amsterdam are: Om Malik – Founder, GigaOm, Russell Buckley - Vice President, Global Alliances Admob, Rudy de Waele – Founder, Mobile 2.0 Europe, Robin Wauters – Organizer, Plugg & TechCrunch blogger, Paul Jozefak – Managing Partner, Neuhaus Partners and David Leftley - Head of Venture Capital, Vodafone Ventures.

We wish all the finalists the best of luck and we’re especially flying the flag for our UK finalist, Roulette Cricket. Don’t forget to vote for your favourite – your votes really do count. http://www.vodafonemobileclicks.com/vote

Vote for your favourite start-up and help them win Vodafone Mobile Clicks

We're coming to  the end of the Vodafone Mobile Clicks competition now and we have our 6 finalists. They'll be off to PICNIC next week in Amsterdam to fight it out to win hard cash for their start-up. There's 150k Euros up for grabs so it's a tough one. And there are six excellent finalists to choose from too. It wasn’t easy to get to the final six, but we did. There are three finalists from the UK and three from the Netherlands and there are 3 cash prizes up for grabs out of a total prize fund of 150k Euros.

The jury for the final is Richard Titus, Lee Epting, Rudy de Waele, Vincent Everts & Heike Scholz.

But it's not just down to the jury. Mobile Monday London members have a part to play in the process too. There has already been public voting which closes this Friday which is open to anyone http://www.vodafonemobileclicks.com/vote/ but in addition, we have been asked to create a poll so you can choose your favourite start-up and who you would give a prize too. The votes from Mobile Monday London members will be weighted more heavily than the public vote, so your vote really does count.

I've opened up the poll over at Yahoo Groups (I couldn't find a better way to run it so that it was one vote per person). If you're not already signed up to Yahoo Groups, then please sign up and make sure you fill in the bit that says why you want to join the group so we know you're genuine.
Our friends at Mobile Monday Amsterdam are going through a similar process and have already been busy voting.

http://tech.groups.yahoo.com/group/momolondon/polls

There is just one vote so use it wisely, but please DO vote! The poll will be open for a week only and will close on 22nd September in advance of the finalists heading off to Amsterdam.

And in case you're wondering who the companies are and would like a bit more info, then here you go...

Woobius http://www.woobius.com/ (UK)
A service for the construction industry allowing them to collaborate by gathering all info & data in one place with access for the team. With the help of Woobius Eye for mobile, it is possible to solve problems & reduce build costs & the number of mistakes made.

Rummble http://www.rummble.com/ (UK)
A service that recommends content to the user, based on people with the same interests and hobbies. By sharing information and creating a trust network, the customer will get more interesting & relevant content.

Mobypicture http://www.mobypicture.com/ (NL)
Share photos, videos & audio with friends at social network sites like hyves, facebook and twitter with one press of a button.

Audioboo http://audioboo.fm/ (UK)
Directly record audio (eg interviews or quotes) & share it with social network sites like twitter and facebook. The last recorded, most popular and featured "boos" from the community can be played as well.

Layar http://layar.com/ (NL)
A browser that uses 'augmented reality' so a user can see what is in their surroundings by looking through the camera of their handset.

MyNameIsE http://www.mynameise.com/ (NL)
Connecting people on & offline by gathering their profiles on various social networks in one place. These can be shared in real life via mobile or bespoke device, The Connector.

Thanks everyone and please get voting!

Technorati Tags: Mobile Monday London,vote,Vodafone Mobile Clicks,competition,start-up,Rummble,Woobius,MobyPicture,Audioboo,Layar,MyNameIsE

Vodafone Mobile Clicks Competition Deadline: 22nd May 2009

Breaking News 13 May 09: The deadline for your entry for UK participants is no longer 14th May 2009 and is now Friday 22nd May 2009.
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Yes, it's not long to go now to get your entry in for the Vodafone Mobile Clicks Competition. There's just about a week to go so there's still time. We've tried to keep the application process simple and you can even be pre-start-up and just have a great idea to apply.

We also wanted to reassure you over who owns the IP and any confidentiality concerns so to make things clear...

• Confidentiality is secured. All people involved are informed and committed to this confidentiality.
• The rights of the idea will be with the owner/submitter.
• With your entry, we don't need every single detail - just enough detail to give us a clear picture of the WHAT and the HOW of the mobile service.
• We respect the situations in which the start-ups do not have a patent yet. See our very very strict confidentiality claims. Above and in the Ts & Cs.
• Ideas will NOT be shared with competitors or other companies. Only the jury and the organizing team(s) involved will have ALL the registration data (UK and NL). The Press and Other Startups in this contest will ONLY have RESTRICTED access to only a few Registration Fields (e.g. Name, Contact Details, Short Description of Service).

If you have any further questions, then please refer them to Helen Keegan. Also have a look at our previous blogpost on the competition criteria.

Good luck and let's see what Britain's talented mobile developers have to offer!

p.s. you can follow the competition on twitter and we have set up a facebook event too for it. Oh and Mobile Monday London is also in twitter if you hadn't spotted us already.